By paying tribute to matter, materiality and materialisation, the examples of contemporary art assembled in What’s Next? Eco Materialism and Contemporary Art challenge the social, cultural and ethical norms that prevailed in the twentieth century. This significant frontier of contemporary culture is identified as Eco Materialism because it affirms the emergent philosophy of Neo Materialism and attends to the pragmatic urgency of environmentalism. Any licensing requests to reuse the content can be made through Intellect books webpage.