Working the Story : A Guide to Reporting and News Writing for Journalists and Public Relations Professionals

Working the Story : A Guide to Reporting and News Writing for Journalists and Public Relations Professionals
Brand: Wiley
27.54 GBP
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Working the Story: A Guide to Reporting and News Writing for Journalists and Public Relations Professionals draws on a lifetime of study and practice by its authors to cover a vast array of topics: techniques for interviewing, covering, and writing hard news stories, features, columns, and arts reviews; what public relations is, what it is not, and how it interrelates to newswriting; speech ghostwriting and preparing corporate spokespersons for crises, briefings and hostile interviews. Working the Story also includes eminently practical appendices on everything from keyboard shortcuts to common word definitions and usages in news reporting, from freelancing to applying for a job.